Chair, Aquatics GB & Chair and Strategic Adviser, More than Equal

Karen Webb Moss

Karen is Chair of Aquatics GB and Chair and Strategic Adviser of More than Equal (an initiative in motorsport focused on finding and developing the first female F1 champion).

Through her own business, she also works with brands, sports, cities, and governments advising on reputation management, nation branding, mega events, sports tourism, and marketing communications’ strategies and is currently focused on major projects in the Middle East.

With three decades in the global sport business, Karen has held leadership positions at the Supreme Committee for Delivery & Legacy/ FIFA World Cup Qatar 2022, the International Centre for Sport Security & Integrity, the International Olympic Committee, the Olympic Park Legacy Company, and others.

She is an advocate and mentor for women and girls in sport; a respected media and conference speaker on reputation management, empowering and developing women, bold leadership, legacy, and the social impact of sport etc. and on surviving breast cancer!